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Albany region hospitals bet on the Olympics

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Three Albany area hospital systems have started television advertising campaigns during the 2016 Olympics. St. Peter's Health Partners, Glens Falls Hospital and Saratoga Hospital bought ad time to build awareness of their brand or specific services they offer on local NBC affiliates. The spending highlights the competition between Albany area hospitals. The 2016 Olympics in Rio de Janeiro has already proved to be one of the biggest advertising revenue getters for NBC, which bought exclusive broadcast…

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